JV Setup Case Study

9 JV Calls Booked and Promoted in 2 Months for Dr. Amanda Tambuyser

How we booked nine joint venture calls for a trauma-informed coach and cross-promoted her 3-day mini-course to new audiences.

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Dr. Amanda Tambuyser
HEADLINE RESULT9JV calls booked and promoted
Dr. Amanda Tambuyser
About Dr. Amanda Tambuyser

JV Setup for Dr. Amanda Tambuyser

Dr. Amanda Tambuyser is a trauma-informed Evidence-Based Integrative Transformation (EBIT) specialist with a Ph.D. in sciences and 10+ years in personal development and psychology. She helps women who are tired of people-pleasing and feel overwhelmed and exhausted rediscover their inner strength and their worth.

JV SetupCross-PromotionWomen’s Coaching
01
The Challenge

A Great Mini-Course That Needed New Audiences

Amanda had a 3-day mini-course, “The Secret to Stop Being Overlooked, Overwhelmed and Unappreciated,” that her ideal clients needed to see. The fastest way to reach them was through other coaches and programs that already served women like them. But finding the right partners, writing personal outreach and managing every conversation is a full-time job, and she wanted to protect her time and her reputation.

The Snapshot

Her Niche, Her Offer, Her Partners

Her nicheTrauma-informed coaching for women tired of people-pleasing, overwhelm and burnout
What we promotedHer 3-day mini-course: The Secret to Stop Being Overlooked, Overwhelmed and Unappreciated
Who we partnered withCoaches and programs focused on mental and emotional well-being
02
What We Did

How We Did It

✓

We researched coaches, programs and communities focused on women’s mental and emotional well-being, and built a partner tracker.
✓

We wrote personal outreach for every partner, sent on Amanda’s behalf by her executive assistant. Each message explained the fit and offered a reciprocal promotion.
✓

We handled replies, follow-ups and scheduling, and booked nine JV calls in two months.
✓

We agreed what each partner wanted promoted back, so every deal was reciprocal and win-win.
✓

We ran the cross-promotion. Amanda’s mini-course went out to partner lists, and we scheduled and delivered the promotions she owed in return.
✓

After each promotion we tracked sign-ups, thanked the partner and followed up, so every relationship stayed warm for future collaborations.
The Results

What Changed

9JV calls booked
2 monthsFrom first outreach to completed cross-promotions
ReciprocalEvery promotion was a two-way, win-win exchange
What Happens After

After the JV Promotion

The calls are only the beginning. This is what we do once the promotion goes live.

1

We track the results. Sign-ups, clicks and replies from every partner promotion are recorded in one place.
2

We deliver what we promised. Each partner gets their promotion to Amanda’s audience, on schedule.
3

We follow up and say thank you. Every partner hears from us after the promotion.
4

We nurture the new leads. New subscribers move into Amanda’s emails and free resources, and on to booking a call with her.
5

We keep the relationships warm. Strong partners become repeat collaborations.
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